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Design Thinking for Business Analysts

Course Overview

This comprehensive course is designed to equip business analysts with the essential skills to apply design thinking to their work. Learn how to:

  • Understand design thinking: Grasp the principles and methodologies of design thinking.
  • Empathize with users: Understand the needs, desires, and pain points of stakeholders.
  • Define problems: Identify and frame business challenges in a user-centric way.
  • Ideate and brainstorm: Generate creative solutions and ideas.
  • Prototype and test: Create prototypes to validate ideas and gather feedback.
  • Iterate and improve: Continuously refine and improve solutions based on feedback.

Course Objectives

By the end of this course, you will be able to:

  • Apply design thinking principles: Use design thinking to solve complex business problems.
  • Empathize with stakeholders: Understand user needs and perspectives.
  • Generate innovative ideas: Develop creative solutions to business challenges.
  • Prototype and test: Validate ideas through rapid prototyping and testing.
  • Iterate and improve: Continuously refine solutions based on feedback.

Course Content

  • Introduction to Design Thinking:
  • Empathy and User Research:
  • Define the Problem:
  • Ideation and Brainstorming:
  • Prototyping and Testing:
  • Iteration and Improvement:

Who Should Attend?

This course is ideal for:

  • Business analysts at all levels
  • Product managers
  • Innovation professionals
  • Anyone interested in driving innovation and creativity in their organization

Course Benefits

  • Enhanced problem-solving: Develop creative and effective solutions to business challenges.
  • Increased innovation: Foster a culture of innovation and creativity.
  • Improved customer satisfaction: Create products and services that meet user needs.
  • Competitive advantage: Gain a competitive edge by adopting a user-centric approach.

Course Dates and Location

  • 2 days
  • Johannesburg, in-person
  • 25,26 February 2025

Registration and Fees

  • R6,900
  • R 5,100 (Early bird before 10th January)